Flybe are another of those low cost airlines that's looking for ever more creative ways to get you onboard....and all by spending very little. They've just introduced a new credit card - a Mastercard no less. The deal is simple, spend on your card just once and they'll give you a free flight to Europe. As they say this can be " anything from a pint of milk to your weekly shop." All you pay are the taxes and charges. I hope it's not like that offer of a few years ago when you bought a vacuum cleaner and got a free flight. The liabilities for the operator just kept on mounting and the whole thing collapsed like a pack of cards. Now admittedly there's always daft offers from carriers for just a £1 a seat plus taxes, but this one might turn round to bight them where it hurts.
A case of great load factors, shame about the profits.