You Couldn't Make It Up No.17

The aptly named NatureAir has dubbed itself the 'world's first and only zero emissions airline'. According to them they've been carbon neutral since 2004 (most people hadn't even heard of carbon nutural back then!). In the past four years the Costa Rican airline has offset 20,000 tons of carbon dioxide by saving about 500 acres in the country's lush jungle by paying local landowners to preserve threatened portions of the jungle from deforestation.